About bright affect

We’re all about improving learning experience and outcomes

With roots in sales, marketing and training, our team quickly realised that traditional face-to-face training methods had a number of pitfalls and that’s when we started to develop our very own bright affect solution.
With our international, multi-sector training experience, we’re able to offer new and more powerful ways to understand and use traditional Veeva and Salesforce CRM systems.
From our UK base we offer regional, national and international training resources which are founded on well-researched learning principles. The subject matter expertise is underpinned by business knowledge and it’s accessible as and when you need it, which makes for a truly unique training journey.
Our cost-effective, packaged solutions have been expertly tailored, because delivering exceptional products to businesses and teams is our number one priority.


Our key personnel

Dale Peters
Chief Executive Officer
Dale has more than 20 years experience in Sales and Marketing building high performing teams, and this is where he developed a passion for training. He has spent the last 5 years developing and delivering high impact training solutions to companies across the globe in the technology and pharmaceutical industries.


David Byrne
Chief Technology Officer
David has a broad range of experience in the corporate environment. Encompassing senior positions in sales and marketing through to IT project management and product development. Notably the product management for the Intel Pentium processor products in Europe and managing the development of Intel’s first Software as a Service product. At Bright Affect David is the Chief Technology Officer and responsible for the technologies and products used to support customers with learning solutions.

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Call us on 0800 246 1805 or get in touch